jesse
neophyte
Posts: 732 
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Post by jesse on Jan 31, 2018 19:18:47 GMT -6
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zyggy
initiate
Posts: 242
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Post by zyggy on Feb 1, 2018 1:27:14 GMT -6
Huh. Not exactly sure what this sort of thing will entail, but looks fun for at least a little bit.
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Post by Dougtrio on Feb 1, 2018 11:49:17 GMT -6
Yeah I hate the suspense, where will it be! Road trip anyone?
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Post by rogerspacem on Feb 1, 2018 17:09:57 GMT -6
That's freaking awesome. Can't wait. Hopefully it's not too far away. Otherwise Doug I'll tag with you on that road trip.
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Post by Eric formerly Eric on Feb 1, 2018 17:53:33 GMT -6
Yeah, I'd be pumped for a road trip to North America. I heard its not too long of a drive from here.
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Post by Nick P on Feb 2, 2018 10:15:40 GMT -6
I have a feeling Chicago is the market - and I'm betting they'll announce at Adepticon. Its central to the rest of the country, has a huge tourism business, is a major transportation hub, and its a day's shipping from both coasts - and importantly has direct flights from the UK, so staffers can get in nice and easy.
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Post by Dougtrio on Feb 2, 2018 12:30:37 GMT -6
No way Chicago, I bet west coast. Would they really lose money on Michigan Ave to bring awareness to the brand?
And if it's in the suburbs of any city as most of the GW stores are, it won't be much if a mecca destination right?
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Post by Nick P on Feb 2, 2018 13:04:32 GMT -6
No way Chicago, I bet west coast. Would they really lose money on Michigan Ave to bring awareness to the brand? And if it's in the suburbs of any city as most of the GW stores are, it won't be much if a mecca destination right? They want tourism - they want it to be to the US what warhammer world is to the UK/EU market. Placing it on the coast means you're severely limiting the number of people that can reliably make a trip out there. Keeping it in the midwest (not necessarily chicago - maybe st louis or something) would make the most sense from that perspective then. I say Chicago because rarely are people going to make a weekend trip to JUST go to a warhammer store/cafe. But they'll absolutely go to Chicago for a weekend, but make the warhammer cafe a brief stop on that trip. But the same could be said for other cities too, I just have a gut feeling that midwest is their aim for maximum visitability. EDIT: to put it in perspective, look at where Warhammer World is - central to the UK, in a big hub of tourism with adequate transportation in and out, but its not physically located in the city its out in the countryside near Nottingham University to get young adult traffic in addition to the tourism it naturally generates. They could do the Cafe up in Evanston or something for a similar set up. |
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zyggy
initiate
Posts: 242
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Post by zyggy on Feb 2, 2018 14:14:54 GMT -6
Possible. It's also a matter of where the biggest GW population center is in the US. They will want to put it in the area as convenient to them as possible, and both coasts make a strong argument for how many players they have. Not that the Midwest doesn't of course, but it would be very like GW to go where the biggest source of profit is.
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jesse
neophyte
Posts: 732
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Post by jesse on Feb 2, 2018 15:47:40 GMT -6
Chicago is also not that far from population centers in Canada around Toronto and even Ottawa or Quebec (compared to the West Coast and South), which is something else to consider.
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Post by Nick P on Feb 2, 2018 16:02:51 GMT -6
The old switcheroo - its actually in Mexico City! /s
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Post by Nathan on Feb 3, 2018 20:42:16 GMT -6
No way Chicago, I bet west coast. Would they really lose money on Michigan Ave to bring awareness to the brand? And if it's in the suburbs of any city as most of the GW stores are, it won't be much if a mecca destination right? They want tourism - they want it to be to the US what warhammer world is to the UK/EU market. Placing it on the coast means you're severely limiting the number of people that can reliably make a trip out there. Keeping it in the midwest (not necessarily chicago - maybe st louis or something) would make the most sense from that perspective then. I say Chicago because rarely are people going to make a weekend trip to JUST go to a warhammer store/cafe. But they'll absolutely go to Chicago for a weekend, but make the warhammer cafe a brief stop on that trip. But the same could be said for other cities too, I just have a gut feeling that midwest is their aim for maximum visitability. EDIT: to put it in perspective, look at where Warhammer World is - central to the UK, in a big hub of tourism with adequate transportation in and out, but its not physically located in the city its out in the countryside near Nottingham University to get young adult traffic in addition to the tourism it naturally generates. They could do the Cafe up in Evanston or something for a similar set up. Also remember the Battle Bunker! do we still have there Midwest offices out in downers grove like back in the day? |
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Post by rogerspacem on Feb 3, 2018 22:30:56 GMT -6
They want tourism - they want it to be to the US what warhammer world is to the UK/EU market. Placing it on the coast means you're severely limiting the number of people that can reliably make a trip out there. Keeping it in the midwest (not necessarily chicago - maybe st louis or something) would make the most sense from that perspective then. I say Chicago because rarely are people going to make a weekend trip to JUST go to a warhammer store/cafe. But they'll absolutely go to Chicago for a weekend, but make the warhammer cafe a brief stop on that trip. But the same could be said for other cities too, I just have a gut feeling that midwest is their aim for maximum visitability. EDIT: to put it in perspective, look at where Warhammer World is - central to the UK, in a big hub of tourism with adequate transportation in and out, but its not physically located in the city its out in the countryside near Nottingham University to get young adult traffic in addition to the tourism it naturally generates. They could do the Cafe up in Evanston or something for a similar set up. Also remember the Battle Bunker! do we still have there Midwest offices out in downers grove like back in the day? Battle bunkers? That gw store? Yea been a long while since I went there. Still this cafe is something new to encourage people to continue going to their stores right? |
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Post by Nick P on Feb 5, 2018 10:20:09 GMT -6
In this new age of marketing and PR for GW, where they're being open with the community and sharing rumors, giving out information at events, sending speakers all over the world to GTs and non-wargaming conventions and events, it makes sense to run a Warhammer World type hub in the US as well. Rather than constantly running everything out of the UK and sending them jet setting all over, they can have similar personalities like Duncan and Peachy as well as writers, designers, painters etc. working out of the US hub and traveling to things like LVO and Adepticon without running the rest of the crew from the UK ragged.
At least that's my 2 cents on it - trying to get a "mecca" type hub in the US again, like the battle bunkers used to be. Someplace for people to make plans to visit/travel to, to have a wargaming experience rather than just a trip to the local shop.
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zyggy
initiate
Posts: 242
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Post by zyggy on Feb 7, 2018 20:41:09 GMT -6
Well the call has come in, and the cafe is officially in Grapevine, Texas www.warhammer-community.com/2018/02/07/texas-ahoygw-homepage-post-3/Not really sure how big the GW community is there. From the description I'm guessing it's because it was in the middle of the country and probably cheaper to set up in than near Chicago. But, there you go. |
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